golden rules

The Golden Rules of Marketing #2: A is for audience30 Aug

Posted by Brett

This blog is one in my series: The Golden Rules of Marketing. Missed Golden Rule #1? #2: A is for audience The best business people and marketers talk about their audiences with alarming specificity. They know far more than their customers’ postcode, occupation and income. The savvy marketer understands her audiences’ political views, patterns of […]

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The Golden Rules of Marketing #2: A is for audience

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